A Bi-Monthly Newsletter

Volume 6, Issue 5, September 2003

Technical Communicator as Strategic Contributor

STC WVC Home > Newsletter Table of Contents > Collaboration

 

 

Reprinted with permission as a two part series for the Galley, this article originally appeared as a single article in the October, 2002, issue of the CIDM Best Practices newsletter (105). Part I appeared in our July issue.

Collaboration: The New New Thing and This Decade's Hottest Skill (Part II)

THE MECHANICS OF COLLABORATION

In addition to knowing and working with people with a wide variety of communication, learning, and conflict styles, other thinking and interpersonal skills help collaborators be more effective on teams. Those skills include

  • Self-reflection
  • Listening
  • Trust building
  • Identifying and evaluating assumptions
  • Distinguishing issues, interests, and positions when problem solving or negotiating
  • Emotional awareness
  • Processing multiple perspectives
  • Managing defensiveness
  • Applying inquiry and advocacy appropriately
  • Decision-making mechanics
  • Online communication proficiency

Self-reflection is the ability to step out of your experience and view your actions, attitudes, and conclusions objectively. Some writers in the field of conflict resolution call this ability seeing the third story.

“Identifying your own and your team members' dominant conflict styles can help minimize needless escalation of a conflict.”

To be self-reflective, excellent listening skills are imperative. Excellent listening skills include using many of the same skills taught to usability engineers for field research based on a contextual inquiry model: ask broad, open-ended questions based on true curiosity; be quiet and listen non-judgmentally; follow up for clarification as appropriate to the inquiry process. Active listening, which has been popular for decades and is characterized by validating, rephrasing, and echoing the speaker's perceived meaning, does not work well in some contexts. Some people associate this method with psychotherapy, which implies a doctor/patient or power differential relationship. Some of these people take exception to
active listening because of the association it holds for them.

Strong listening skills make the trust building process far easier. Keys to trust building are a perceived history of

  • Integrity
  • Reliability
  • Responsiveness
  • Empathy

There is no substitute in the trust-building process for these four cornerstones. Though establishing all of these qualities may seem to take time, there are techniques to establish them more quickly. Sharing credentials and references at the outset of a project is one of these techniques.

Trust can easily be broken by the kind of flare-ups among team members that come from making assumptions about others and their behavior. These assumptions often tend to be negative and impugn the motives of the other person. And all too often, we do not check out these assumptions. Lack of self-reflection, which implies self-awareness, is often at the bottom of these assumptions. You must first be aware that you are making an assumption before you know to check out the assumption's validity. Peter Senge provides an elegant description of how assumptions are made and what their positive value is in human interaction. His Ladder of Inference is described in detail in The Fifth Discipline Fieldbook (Currency/Doubleday 1994) and may be summarized as follows:

“Managing your own assumption-making process or resolving conflicts that arise when you have not done so requires a great deal of creative thinking.”

  • We observe data and have experiences.
  • We select data from what we observe.
  • We add meanings, both cultural and personal.
  • We make assumptions based on those meanings.
  • We draw conclusions based on our assumptions.
  • We adopt beliefs based on our conclusions.
  • We take actions based on our beliefs.

Obviously in our fast-paced, data-rich world, we need assumptions. Assumptions help us make vital decisions quickly. These assumptions are particularly helpful in life and death situations where our fight-or-flight response protects us appropriately. The trouble occurs because we frequently forget that today, given a somewhat more civil society and more security in general, we typically have the latitude to check out our assumptions. We also forget that negative assumptions about our colleagues, companions, and collaborators are generally proven wrong once all the data is in.

Given that the assumption-making process is pretty much hardwired in our brains, we find ourselves in unnecessary conflicts because of miscommunication. In fact, miscommunication is one of the most common causes of conflict. Expert collaborators develop skills that help them distinguish interests, issues, and positions when trying to problem-solve in a conflict or negotiation. Maintaining relationships over time is the highest value in a collaborative environment. Expert collaborators focus on achieving common interests when problem solving, flushing out each person's issues, and being wary of taking up a position that unnecessarily narrows the field of possible mutually satisfactory solutions.

COLLABORATIVE TECHNOLOGIES REQUIRE SKILLED COLLABORATORS

Over a year ago, the Software Association of Oregon staged a special networked online conferencing presentation. Consultants of every stripe were present. Upper managers from the largest and smallest high-tech firms in the area bellied up to the hot hors d'oeuvres, and everyone settled in to receive the wisdom of the online conferencing gurus. And here it was. While the sound faded in and out and the audience tried to figure out which screen to focus on when, one theme predominated: No, the technology is not quite there yet. But more urgent than that, the workforce is not prepared with adequate collaboration and communication skills to use the tools once they are perfected. Without a skilled person, collaboration tools—and collaborative work processes—cannot work.

Collaboration is so simple it's difficult. People first, or the technology and methodology are pointless.

When threatened by the negative assumptions of a colleague, our emotional state engages our fight-or-flight response, diminishing our ability to think creatively and objectively. Therefore, the expert collaborator is also aware of the impact and import of both her and her colleague's emotional state. To resolve a misunderstanding, achieve a common understanding of an issue, or make a lasting decision, all participants' creative thinking faculties are required. Good collaborators know that identifying distracting emotional states and addressing them effectively are part of maintaining the collaborative relationship for the greater good and the co-creative process.

The skills of processing multiple perspectives and managing defensiveness are also founded on the basic skills of self-reflection and listening. Both skills can initially be taught procedurally, focusing on the nature of inquiry versus the nature of advocacy. Advocacy is more familiar to us in western cultures than inquiry is, just as competition is more familiar than collaboration. Advocacy is often over-used to the detriment of all parties, negating non-dominant perspectives that may have value in the co-creation process and increasing the incidence of defensiveness, which reduces the dialogue to a debate.

The basic mechanics of decision-making, including various forms of voting and consensus, are tools that collaborators use to cement a decision-making process that they know takes place over time. Though many people perceive that a decision is made at a single point in time, collaborators engaged in true co-creation see themselves engaged in what is a dialogic process that contains the project they are collaborating on. They know that decisions of any complexity in the process are typically the result of a network of smaller understandings and agreements that lead up to the decision that is made using a technique such as voting.

Many teams require online collaboration skills as well. And because online communication lacks as much as 60 percent of the content available in face-to-face communication, online collaboration is an additional skill set to overlay those I have already discussed.

The New Super-Collaborator

We ask a lot of our teams when we ask them to work on collaborative projects these days. The software-based collaboration tools available to them are rudimentary in comparison to what is really needed. And for most of their working lives, these workers have been encouraged or indulged in what is a fairly common preference to work independently. Previously, technical communicators could resolve style differences by dividing up a project according to deliverables: one or more deliverables to one writer. "This is my book!" has been the last cry of the besieged technical communicator on many projects. Their "book" was their sanctum, that place where no perplexing or difficult colleague could trespass, that place where they could lay claim to territory, draw lines in the sand, and take that final, sacred position.

One writer/one book is becoming less and less of an option. Managers will have to both manage and hire differently as collaboration among technical communicators becomes more and more key to getting information to customers. And a previously neglected skill set will come to the forefront for a generation of writers on the cusp of a work style revolution that will delight some and dizzy and dismay others.

It is wise not to underestimate the scope of the task of facilitating the conversion of this workforce. By comparison, the technical challenges of database publishing and learning-management systems are paltry.

References

Kolb, David. The Learning Style Inventory and Interpretation self-scoring workbook. 1985. Boston, MA. McBer & Company.

Senge, Peter, ed. The Fifth Discipline Fieldbook. 1994. New York, NY. Currency/Doubleday. ISBN: 0385472560.

Jean Richardson is a communication consultant in private practice. She focuses on hardware, software, and Web development. She is past president of the Willamette Valley Chapter of the Society for Technical Communication in Portland, Oregon, as well as a Better Business Bureau Arbitrator, and a Multnomah County Court Mediator. With various associates, she trains other technical professionals on conflict management and collaboration skills. Jean can be reached through her company, BJR Communications, Inc., at jean@bjrcom.com.